3 different formats

• Narrative
• Performance
• Mixture of both

Andrew Goodwin – There’s a relationship between lyrics and a music video. These videos can be put into 3 categories

• Illustration
• Amplification
• Disjunction

Bangarang – Skrillex

• Narrative – Kids steal ice cream from man then commit a heist to pay man back
• Peter Pan intertextuality – Misfit representation

Somebody That I Used to Know – Gotye

• Amplification
• Close ups for intimacy and brand building
• Performance

Fancy – Iggy Azalea ft. Charlie XCX

• Clueless Intertextuality – (Jane Austen- Emma)
• Narrative of peer competition
• Amplification